Property Details: OMO3 Asakusa by Hoshino Resorts

OMO3 Asakusa by Hoshino Resorts, a city tourism hotel operated by Hoshino Resorts, opened on July 31, 2023, in Taito-ku, Tokyo. With its central location, a 4-minute walk from Asakusa Station and a 1-minute walk from Sensoji Temple, the hotel offers great views of Sensoji Temple and Tokyo Skytree® throughout its premises. Asakusa is a town packed with so many attractions new and old, and it is always bustling with activity, especially at Sensoji Temple. OMO3 Asakusa seeks to offer guests experiences that allow them to enjoy Asakusa to the fullest as if they were Edo natives who are familiar with the stylish Asakusa.

Enjoy the stylish yet nostalgic Old Tokyo, Asakusa to the fullest
Asakusa developed in the Edo period as a temple town centered around Sensoji Temple. It drew many people and became the birthplace of a variety of entertainment, including rakugo (traditional Japanese storytelling) and puppet theater. Even today, you can see shrines and temples coexisting in Asakusa with old and new stores as well as various entertainments, making the area one of Japan's most popular tourist destinations with its fusion of retro vibes reminiscent of the Edo period and present-day local Tokyo. To enjoy Asakusa to the fullest, our staff who are experts in the area through their own research will propose different options for the area. Asakusa is a popular destination in general but visits at night or early morning certainly show a different side to the location.

Local Guide Activities
In addition to the iconic Senso-ji Temple and Nakamise Street, which are popular sightseeing spots in Asakusa, the hotel also plans to offer guided tours and in-house activities for guests to experience the increasingly popular Oku-Asakusa area and its dining options, Edo vibes, and present-day local Tokyo.

OMO Ranger Tour: Asakusa Morning Stroll
Our OMO Rangers will guide the Asakusa area from early in the morning. The people of Asakusa are known for having the spirit of "Edo-kko" and are specifically called "Asakusa-kko." Asakusa-kko have lived with Kannonsama (Sensoji Temple) and Sanjasama (Asakusa Shrine) throughout history. With the ring of the temple bell at 6:00 AM, guests are guided to explore the precincts of Sensoji Temple during a less crowded and quiet time of day. By knowing the connection between Sensoji Temple and Asakusa Shrine and the people of the city, a glimpse into a different side of Asakusa can be discovered.
Period: All year
Time: From 6:00 AM (Spring/Summer), From 6:30 AM (Autumn/Winter)
Price: Free of charge
Capacity: 10 people
Reservation: Required by 10 PM the day before
"IKI" walk -Asakusa authentic culture tour-
Visit 1-2 rotating shops daily that preserve the "IKI" culture, spirit, and craftsmanship deeply rooted in Asakusa—featuring items like tenugui towels, kanzashi hairpins, and dojoh (loach) hotpot. The tour focuses on hidden elements of "IKI" that are easy to miss during standard travel, introduced from a unique OMO Ranger perspective. Even long-established shops that might feel intimidating to enter alone can be visited comfortably alongside familiar OMO Rangers, enabling guests to enjoy shopping and exclusive local experiences while chatting with shop owners.

[Sample Shops] Arai Bunsendo / Oshimaya Onda / Kiryudo / Komakata Dojou / Komachi Hair / Sone-e Tenugui Fujiya / Miyamoto Unosuke Shoten, etc. (in no particular order)

Period: Year-round
Time: From 3:30 PM
Duration: Approx. 60 min.
Fee: Free 
Capacity: 6 guests
Reservation: Accepted until 10:00 PM the previous day via the official website Edo Food Stall Lesson
Asakusa is said to be where the first restaurant in Edo was born. Stories of soba, tempura, unagi (eel), and sushi, which were popular as street food during the Edo period and is still popular amongst Asakusa-kko are told through quizzes and recommended stores are shared. Enjoy chatting with our OMO Rangers to find the perfect place for you. 
Period: All year
Time: From 5:00 PM 
Duration: Approx. 20 min
Price: Free of charge *does not include any drinks or snacks that can be bought at the OMO Food & Drink Station
Leather Scrap Crafting
Imado, located in the northern area of Asakusa, is known as a "Leather Town" where leather wholesalers and craft shops gather. This activity allows guests to enjoy crafting original items using leather scraps created at the Imado workshop "Leather Shop ng." Select your favorite piece from leathers varying in color, shape, and texture, and cut it freely to make items such as coasters, keychains, or bookmarks. Finished pieces can be stamped to take home as a memorable Asakusa souvenir.

Period: Year-round
Time: 9:00 AM – 10:00 PM
Duration: Approx. 20 min.
Location: Lobby
Fee: 500 JPY per leather scrap (tax included)
Includes: Leather scrap, keychain chain
Reservation: Not required
Notes: Scissors are used; children aged 12 and under must be accompanied by a guardian.Ukiyo-e Coloring
Asakusa is a town deeply connected to Ukiyo-e woodblock prints, with its scenery depicted by numerous Ukiyo-e artists since the Edo period. Ukiyo-e prints were created through a division of labor among craftsmen: publishers (hanmoto), artists (eshi), carvers (horishi), and printers (surishi). In this activity, guests can easily experience part of the process where printers apply color with delicate adjustments. Stamping four single-color woodblocks in layers completes a postcard featuring Asakusa scenery. The postcard can be taken home as a travel memory or mailed to loved ones using stamps available at the front desk.

Period: Year-round 
Time: 9:00 AM – 10:00 PM
Duration: Approx. 5 min.
Location: Lobby
Fee: 500 JPY per postcard (tax included)
Includes: Postcard, color-matching experience
Reservation: Not required
Notes: postage incur an additional fee.

OMO Base on the top floor offers great views of the nearby Senso-ji Temple and Tokyo Skytree®
One of the most attractive features of OMO3 Asakusa is the views of Sensoji Temple and Tokyo Skytree®. In particular, the OMO Base on the top floor (13F) offers breathtaking views. The massive floor-to-ceiling glass windows overlook the grounds of the historic Sensoji Temple to the west and Tokyo Skytree® to the east, creating an impressive contrast between the old and new icons of Tokyo. The OMO Base is also equipped with the OMO Food & Drink Station, a round-the-clock self-service station where food and drinks can be purchased easily. Guests can grab their favorite food and drinks at their preferred time of the day and watch the ever-evolving townscape of Asakusa.

OMO Food & Drink Station
A 24-hour self-service station offering easy purchasing of food and beverages. Featuring a rich lineup of approximately 100 items, from satisfying meal options to addictive snacks and unique local products, it caters to any travel style from breakfast to evening relaxation in guest rooms, allowing guests to enjoy what they like, where they like.

Sample Products:

・Whipped Cream Cornet, Sandwiches, Brioche Bread, Pudding, and more (Cake Shop Terasawa)
Founded in 1950 and affectionately known locally as "Tera-pan," this long-established bakery is beloved by the community. OMO selects perfect items for your stay from their extensive menu of comforting, nostalgic flavors.

・Inari Sushi, Inari Roll (Asakusa Fukujuya)
A specialty inari sushi shop with a unique story: wrapping the seasoned rice in inside-out fried tofu symbolizes a wish to "turn good fortune around" and welcome returning guests. Embracing this thoughtful philosophy, OMO3 Asakusa serves these traditional delicacies alongside vibrant, salad-inspired Inari Rolls.

・Dorayaki, Hagoromo (Ryushontei Nishimura)
Starting in the late Edo period as a teahouse serving sweets to Senso-ji visitors, this Japanese confectionery shop continues to be loved by local Asakusa locals. Perfect menu items are selected for snack time.Various room types that cater to different traveling needs
The hotel has a total of 98 rooms across eight different room types. All rooms are designed to allow guests to remove their shoes and relax. There are various room types that cater to different traveling needs and group sizes, including the “Yose Twin Room”, a special-concept room inspired by Edo entertainment, where “Yose” refers to a theatre for traditional Japanese entertainment such as rakugo, and the “Deluxe Quad Room,” which can accommodate families and groups of up to four guests.

Yose Twin Room, a special-concept room
Asakusa is a lively old town where Edo natives have been performing live entertainment for generations, and the designs of our special-concept rooms draw inspiration from these forms of Edo entertainment. The Yose Twin Room features red carpets and purple cushions like those used on the stage of yose, a symbolic form of theatre for traditional Japanese entertainment prevalent in Asakusa's entertainment industry, creating a room where guests can enjoy the conversation as if they were sitting on the stage.
Starting room rate: 29,000 JPY per night (includes tax) 　Deluxe Suite Twin
A 33.4 square meter guest room with a bathtub to relax in. The grounds of Sensoji Temple can be viewed, where the passage of time in the city of Asakusa can be felt at different moments of the day from sunset and night, to the refreshing morning.
Starting room rate: 38,000 JPY per night (includes tax) 　

OMO3 Asakusa by Hoshino Resorts
Address: 1-15-5 Hanakawado, Taito-ku, Tokyo 111-0033
Starting room rate: From 26,000 JPY per night (includes tax) 　
Facilities: OMO Food & Drink Station, lockers, laundry, work room, rooftop terrace
Number of rooms: 98 (13 floors)
Access: 4-minute walk from Exit 7 Asakusa Station (Tokyo Metro Ginza Line), 6-minute walk from Exit A5 Asakusa Station (Toei Asakusa Line), 3-minute walk from North Exit (Tobu Skytree Line)
Opening date: July 31, 2023